Samsung

 SAMSUNG ELECTRONICS AMERICA:

Senior Writer (Employer branding + environmental activation + internal communications, 2018-2019)

Having adopted Samsung’s newly minted Employer Value Proposition (“Own the Unknown”), I was the senior writer responsible for crafting supporting copy and activating the campaign across numerous platforms, ie. Samsung’s career site, LinkedIn page, HQ environmentals, apparel and internal communications.

The slideshow below represents some of the activations I wrote for.